B&B Hotels extends its network of establishments in the east of France – Le Journal des Entreprises

Founded in Brest (Finistère) in 1990 and present in 14 countries, particularly in Europe and Brazil, the hotel group B&B Hotels strengthens its presence in the east of France. Le Breton takes over nine hotels of the Roi Soleil brand, belonging to the Nehô group, in the departments of Bas-Rhin, Haut-Rhin and Moselle. 850 two- to four-star rooms complete the services offered by B&B Hotels. The group has nearly 700 hotels, including 374 establishments in France. In 2022, 94 new hotels will expand the hotel chain’s offer, including 60 in France. B&B Hotels achieved a turnover of 250 million euros in 2022.